Ruhani Rabin
4 min readMar 13, 2019


What Is A Presentation Folder?

You must have seen a variety of folders out in the market. A4 folders and A5 folders are two of the most ideal sizes for presentation folders. When you fold a standard presentation folder, it is 9 x 12 with two 4-inches pockets. These pockets are then folded up from the bottom as they will be helpful in holding receipts and documents. These pockets usually come with business card slits. This can be useful for attaching a bunch of business cards. For presentation folders, there are several custom sizes and shapes that are available out there. You can also create your own.

A presentation folder can contain several things

A presentation folder is useful as it can contain several documents and cards. You can also have a bunch of sales brochures or promotional items in the presentation folder. When people see something for real, they tend to remember that thing for a longer period of time than when they see an image on a computer screen.

If you want to be efficient at attracting your potential clients, offer them a presentation folder that includes promotional business cards for your business. You can make a very good impression on the potential client by offering a high-quality folder like A4 folders and A5 folders. Don’t just present them with a cheap folder that you found at the office supplies store.

Reasons for having Presentation Folders

#1. Creates a brand identity:

Printed and custom designed folders can help you create your brand identity and boost it. These folders help in making your business profile look more organized and professional.

#2. Creates a good first impression:

When you send out your company information like price lists and product catalogs in the post, how does it look to the customers? What first impression will they have about your business? There are high chances that it might be battered or dog-eared on its way. This doesn’t help you create a first good impression on your potential clients.

#3. An important part of meetings and presentations:

Personalized folders are an extremely important part of a business presentation. At the time of leaving your documentation at the end of a meeting, you can just easily put it in a folder. This implies that you are the right person or company to do business with.

#4. Cost-effective:

Presentation folders are great as they don’t incur a major cost and at the same time, they work as an advertisement for your business. The only cost incurred by the business will be of designing and printing.

#5. Offers Personalisation:

With the help of printed folders, you get an opportunity to show your customers the style and taste your brand represents. When a potential customer picks up your brochure, it tells them a lot about your brand and business. It shows that whatever you do, you do with care and precision. Presentation folders help in giving a personalized touch to the card and documents you are trying to present.

#6. Creates Uniformity:

It is important to set a tone or mood for your presentation folder. You must take good care of the quality, of what you write, and every message that you try to put out with your printed folder. A printed folder is not only important in carrying and organizing business documents. This helps in developing a sense of uniformity.

#7. Works as a handout:

Presentation folders can work as good handouts at the time of presenting your brand at a trade show. This can be done to spread more information about your business. The folder can be used to pack the leaflets and brochures in one place. These can then be handed out to potential clients.

#8. Acts as a Personal Messenger:

The custom presentation folders can be useful as a personal messenger as well. If a person carries your folders, they will automatically be helping you in spreading more information about your business and brand.


If you want to present your company in the right way and the right light, it is important that you have presentation folders which can be used for several purposes like marketing, advertising, working as a personal messenger etc. A presentation folder will also help a lot in creating good first impressions which can be helpful for all kinds of businesses. Folder printing for your business can prove to be quite beneficial. A4 folders and A5 folders are some of the best kind of folders.

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Ruhani Rabin

Ruhani Rabin being a tech and product evangelist for two decades. He was VP, GM, CPO for various digital companies. Obsessed with Generative AI now.