The Best Methods to Reach Your Desired Audience Using Blogging Featured Image

Blogging can make a significant impact on your business. However, content that reaches your target audience makes the desired impact. So how do you reach your desired audience through blogging? Let me show how.

#1. Guest post

Next, you should contact the blog owner and offer to write a guest post. Collaborating with other bloggers in your niche is a great way to increase web traffic to your site and save cost.

When it comes to writing, ensure you give your best shot. Some people may be tempted to hold back and keep the best content for their blogs. Similarly, promote your guest post as if it is on your blog. Guest posts can help you build an email list which is a highly effective method of keeping your audience coming back.

#2. Post Great, compelling Content

Here is another important point. Create viral content. Coming up with content that will go viral can seem like a daunting task. But it is not.

So how do you go about it? Write great headlines. If you get the headlines correct, most people will click on your blog. The post length also matters. People are more likely to share long content over 1000 words. Long posts mean more SEO opportunities and hence, a higher conversion rate.

Lastly, Use rich keywords and links. Incorporate keywords and key phrases that your target audience is likely to use. Keywords help search engines to direct traffic to your blog.

#3. Use forums

Forums can help you get popular keywords in your niche. Essentially, you will find the main question asked by your target audience. For instance, Quora is a great platform to find out what people are more interested in your blog niche. Use these questions and keyword to create content offers solutions to your target audience.

#4. Social media

When you get social shares, you are more likely to reach your target audience. It is therefore prudent that you add share buttons on your blogs. More importantly, ensure you respond to comment on your blogs and social media. Answering questions and responding to comment helps to build strong bonds with your audience.

#5. Comment on other blogs

#6. Build Email List

Here is an interesting point. Offer something to your potential in exchange for an email address. Remember, your audience has a problem, and your goal is to get a solution. Offer free guide, checklist or template for free. Make it easy for your audience to subscribe by offering plenty of opportunities.

#7. Build Relationships with Other Bloggers

But how do you connect with other bloggers? Share their content and email them regarding their latest post. Some of them will return the favor by sharing and promoting your content. This will help to increase your website’s traffic and establish your brand.

Conclusion

Originally posted at RuhaniRabin.com
Click here if you would like to write at RuhaniRabin.com

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Ruhani Rabin being a tech and product evangelist for almost 20 years. He was VP, CPO for various digital companies. Plays with Drones in his free time.

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Ruhani Rabin

Ruhani Rabin being a tech and product evangelist for almost 20 years. He was VP, CPO for various digital companies. Plays with Drones in his free time.