1. Use Time & Scarcity-Based Urgency Signals

This is a scarcity-based signal.

2. Include A Attention-drawing Title

The subject of the title can be of the particular kind that matches the content of the email
  • The title should stand out in the body of the email.
  • Make it bold or italics or underlined, or give it a different color.
  • Ensure the title is consistent with the overall design of the email.

3. Using Images won’t Get You Desired Results

4. Go for Email Personalization

You can use tools like MailChimp, Drip, AWeber, and others to make better-personalized emails.

5. Include a Clear CTA Button

Include a Clear CTA Button

6. Include Large Buttons

7. Don’t Use Spam Filters

Don’t Use Spam Filters

8. Use A/B Testing

Use A/B Testing




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Ruhani Rabin

Ruhani Rabin

Ruhani Rabin being a tech and product evangelist for almost 20 years. He was VP, CPO for various digital companies. Plays with Drones in his free time.