How to Use ChatGPT to Boost Your Web Design

Ruhani Rabin
3 min readJul 23, 2023


One of the biggest challenges when building your website is coming up with eye-catching design and compelling content. To capture your audience’s attention, it’s crucial to strike the right balance between aesthetics, functionality, and UX while also staying up to date with the latest trends and technologies.

Achieving this requires spending hours on coding, testing, identifying potential bugs, and fine-tuning your design.

However, you could also speed up the entire process by taking advantage of Chat GPT, a conversational AI system that can help you design your website quickly and easily. Thanks to being trained on a vast amount of data, this model can help you generate mockups, layouts, fonts, and other website elements based on your preferences and goals.

ChatGPT can also offer you feedback and suggestions on improving your design and making it more appealing and user-friendly.

In this blog post, we’ll show you how to use it to create stunning websites that will wow your clients and visitors.

What Is ChatGPT?

ChatGPT, or the Chat Generative Pre-Trained Transformer, is a powerful tool based on artificial intelligence that can generate natural and engaging conversations with humans. It uses a deep neural network trained on billions of sources and articles from the internet and can respond to any topic or query.

But this advanced chatbot can also craft creative content such as poems, stories, jokes, etc. Its fourth iteration, GPT-4, can even write code and do lots of legwork necessary to build a well-designed website and get it up and running.

Given that we’re talking about a data-to-text model, it can analyze and interpret all kinds of data, including images, and transform it into text, game-changing functionality that can facilitate the entire website design process.

Let’s see how exactly you can make the most of ChatGPT (or its alternatives) for this purpose.

1. Create a Website Outline

Creating a website outline means laying the foundation for a well-organized, coherent, and user-friendly digital presence. An outline is a plan that shows your website’s main sections and subsections, as well as the content and features you want to include on each page.

A properly structured website outline can help you organize your ideas, communicate your goals, and guide your design and development process.

The ideation process can be challenging even for seasoned professionals, so ChatGPT’s speed and efficiency can be of tremendous help.

Start by giving the chatbot a well-thought-out prompt, that is, a descriptive sentence used to initiate a conversation with the language model. The key to getting what you need from ChatGPT is in engineering clear, concise, and accurate prompts that will provide the context and explain what you expect. Be specific when creating prompts, include keywords, and avoid general, open-ended questions that can result in a number of different outcomes.

For example, if you want to create a website for a small business selling organic, single-origin small-batch coffee, your prompt can be something along the lines of:

“I am building a website for a small business that sells organic, single-origin small-batch coffee. Give me ideas for the overall structure of the website.”

Here’s one of the possible website outline drafts produced by Chat GPT in a matter of seconds.

website outline drafts produced by Chat GPT

It’s worth mentioning that you can additionally refine this outline draft by asking Chat GPT to expand on each page and craft different outline elements such as taglines, product descriptions, or CTA copy. Read the rest of the content on the original post.



Ruhani Rabin

Ruhani Rabin being a tech and product evangelist for two decades. He was VP, GM, CPO for various digital companies. Obsessed with Generative AI now.